We were invited to help reinvent Dairy Queen, a classic fast food brand known for its absurd sense of humor. We co-authored their new tagline out of which two years of work were spawned. This was the spot that launched the campaign.
Greg Nance - Writer
Brett Middleton - Art Director
Steve Fogel - CD/Writer
Doug Fallon - CD/Art Director
Ari Halper & Steve Krauss - ECDs